Taumatua Programme: introduction

In this series of four e-learning modules, we explore the importance of building and strengthening relationships between the media and Māori, as well as the key values, concepts and protocols that will enhance positive Māori connections.

Journalism in Aotearoa New Zealand has faced significant challenges in recent times driven by changes in audience behaviour, shifts from traditional to new media and a testing financial environment.

However, this changing landscape is also creating new opportunities for the Māori worldview to be more fairly represented in mainstream media. Journalists can play a vital role to ensure that the appropriate Māori worldview is reported on, to better acknowledge the values, ethics and protocols of whānau, hapū and iwi as well as Te Tiriti o Waitangi.

Recognising the bounty of mātauranga and kaupapa Māori will add value and enrich your journalism toolkit.

Programme topics

  1. Te Orokohanga – Early beginnings and the history of Māori in television
  2. Mātauranga Māori
  3. Whanaungatanga – relationship building
  4. Changing the way we report

The Taumatua Programme’s copyright owner is Aotearoa Media Collective. It is funded by Public Interest Journalism through its funding from NZ On Air.

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